ABOUT US

Every woman deserves to feel stunning in her own skin, and we're here to to help them get there. All body types, colors, shapes are welcome.

A confident woman always stands out in a crowd.
A woman connected to herself and in love with her body can achieve anything.

BECAUSE CONFIDENCE IS THE SECRET INGREDIENT TO SUCCESS.

Be yourself. Release self-judgment and the comparison syndrome that brings you down
Because when you love yourself, the world loves you back.

We were fed all the wrong information about our bodies. Now women are saying ENOUGH.
Modern women are demanding a world that welcomes all of us, all of our bodies and all of our lifestyle choices.

Inspired by this shift, we challenged ourselves and set out to design activewear that actually fits & flatters every single diverse body shape, size & style.

And we did it.

Juv aims to support every woman in her power of choice- from food to fitness, from cool to comfort.

We want to be your daily dose of rocket fuel for your self esteem. You are seen, understood, accepted and celebrated here.

Our bodies are just as different as our personalities. The clothes we make should reflect the diversity and multi-dimensionality of women everywhere.

You can’t be your best and achieve your goals if you don’t feel confident in your day to day.
We want to be that friend that has your back no matter what to help you live as your unapologetic self.

SIMPLIFY YOUR LIFE. MAKE ROOM FOR CONFIDENCE.

We’re here to take the stress out of your everyday experience.
Ditch complicated fashion standards so you can focus on what really matters.
With simple designs that match almost anything, you have more mental bandwidth for your daily—and long term—goals.

Let go of unnecessary obstacles. Give space to what’s real, what you love and what inspires you.

Keep it simple.

Move at your own pace in the right direction, whatever that looks like for you.
We’ve got you covered on the journey and we promise you’ll arrive at the destination looking and feeling beautiful.

OBSESSED WITH QUALITY, DESIGN AND DETAILS.

The little things make the biggest impact.

That’s why our team is meticulous about handpicking the highest excellence in fabrics, cuts, styles and vibes to bring you the absolute best of the best.
We design timeless masterpieces that keep up with your lifestyle and the ever-evolving versions of who you are.

Each piece is tested and selected—we deliver you quality fabrics that feel like butter on the body, and help you move with ease and perfect flow.
We see fashion as an expression of who you are. We accentuate your natural beauty and elevate it.
We see you as walking art, and we paint your canvas with the highest grade products possible.